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Construction and Building Materials Consulting

Construction and building materials companies turn to InfoTech Marketing for our first-rate research and forecasting capabilities.

Construction and Building Materials Case Studies

• Developed construction forecasts by metro area for the U.S. and Canada.  The final forecast combines three different forecasting techniques to project spending by type for 2007 – 2011.

• Performed in-depth studies of the construction industry in various metropolitan areas around the world.

• Profiled customers and developed cross-sell opportunities for a construction equipment company.  Appended outside data to develop the profiles, and performed market basket analysis to determine cross-sell opportunities.

• Analyzed the Hispanic do-it-yourself market and their online usage.

• Investigated the potential market for drywall services in a major metro area.

• Evaluated insulation imports over a 5 year time frame.

• Conducted in-depth research into a specific insulation application.