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InfoTech Marketing can propel your technology to new
heights. We help you cross the chasm to mainstream market acceptance.
We provide market research, market segmentation, competitive analysis,
product development, technology evaluation, and more.
Case Studies
- Evaluated potential new product strategies for a leading computer manufacturer.
Described the market's history and trends, divided the market into segments, estimated the
market size by segment, forecasted the market growth rate, analyzed potential solutions by
segment, performed competitive analysis, and produced the business case for two
markets.
- Estimated worldwide demand for hardware
device. Synthesized forecasts by region and technology.
Conducted secondary research and executive interviews to develop positioning
strategy.
- Observed first North American video-on-demand and VDSL installations
in New Brunswick and Illinois. Arranged systems
installation, viewed and recorded operation, and reported on interface.
- Uncovered potential market opportunities in the web page design market for a
graphics design company. Examined the market size, forecasted growth rate, pricing, and
competitive situation.
- Estimated the
operating systems in use and connection speeds for a company
providing movies over the Internet.
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