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SAS Programming

InfoTech Marketing employs SAS Certified Professionals dedicated to solving your SAS programming needs. We specialize in marketing applications using SAS.  We've developed SAS Code and SAS Macros that work with various SAS Procs that speed implementation of our SAS solutions.  Our 25 years of experience with SAS includes mainframes, workstations, and PC hardware.  We have presented papers at the International and Western U.S. SAS User Groups.  Specific modules of SAS where we have expertise are:

Base SAS SAS/STAT SAS/CONNECT SAS/ETS SAS/OR
SAS/AF SAS/ACCESS SAS/EIS SAS/GRAPH SAS/IML

We also have pioneered a technique to run SAS from Excel.  This enables users to utilize a familiar GUI without learning SAS.  You also can limit your SAS expense by using the Excel software you've already licensed.

Additionally, we're experts at analyzing multi-million record databases.  We know how to speed the processing of terabyte datasets.  For one customer, we reduced their processing time from 25 hours to 2 hours.

Sample SAS Projects

  • Implemented a marketing dashboard in Excel using an Excel GUI that launches SAS and returns all the data into an Excel workbook.

  • Estimated each customer's past, future, and potential lifetime value for a leading restaurant chain.  The model analyzed over 100 million transactions.

  • Produced customer decile reports analyzing multi-year transactions for rental companies and a leading distributor.

  • Developed segments using primary research data for distributors, banks, and retailers.

  • Produced return on investment reports for packaged goods companies using a specific channel.  Over 1 billion transactions feed this model.  It computes the purchase cycle and projects future lifetime value of the current customer base.

  • Designed and developed reports showing sales response to loyalty programs for a leading financial services company.

  • Scored the customer database for a leading catalog company.  Used logistic and ordinary least squares regression to estimate response.

  • Developed a detailed forecasting model for a wireless company in the U.K.  The model produced weekly forecasts for 30 products and 500 distribution points.

  • Designed GUI interface and new reports out of a data warehouse for a leading health insurer.  Accessed data from an Oracle database using SAS/Connect and the SQL pass through facility.

  • Re-designed the GUI interface for an energy risk management system.  The system is being marketed to energy companies around the world.

  • Rewrote mainframe programs for a leading financial institution to migrate to a client-server environment.  Designed the program to work on either the mainframe or PC's with minimal alteration.

 For more information on The SAS System, check out their Web site at http://www.sas.com

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InfoTech Marketing, 8601 W. Cross Dr. F5, Suite 139, Littleton, CO 80123  Phone:   720-732-4588  Fax:  720-528-7682
Revised: June 28, 2008